Episode 141

full
Published on:

20th Sep 2021

Running a Nonprofit Like a Business

#141: Did you know that regardless if you are running a nonprofit or a for-profit business/organization, the mindset and the steps to either fundraise or get clients to buy your program is the same?


Surprising, right? However, running either a for or nonprofit is very similar, and we can learn a lot from each other.

Today's guest, Mary Valloni, is a fundraising coach, trainer, and author, who helps nonprofit and ministry leaders raise more funds and have more freedom. Mary is the former Development Director for Special Olympics, the ALS Association, and the American Cancer Society. With over 20 years of fundraising experience, she has coached thousands of individuals and organizations through her proven 7-step process. Mary is the award-winning author of the book, Fundraising Freedom, the co-founder of Fully Funded Academy, and co-host of the Fully Funded Podcast.

This episode covers what to look for to make sure that a charity or cause you want to financially invest in is legitimate, why regardless which sector you are in, the #1 thing is to make sure that your message is clearly defined and Mary's signature 7 step process to fundraising freedom (also applicable for businesses preparing their programs/services to sell).

This episode is jam-packed full of great ideas, so let's get to it! 

Learn Why Nonprofits and For-profits are Actually Similar ...

  • [03:11] Mary's journey from college to working for nonprofits to becoming a consultant
  • [06:31] What is fundraising?
  • [09:02] How to tell if a charity or cause is legitimate and their financial records
  • [14:06] #1 thing for both non and for profits is to have clear messaging
  • [16:13] Mary's 7 steps to fundraising freedom
  • [27:07] Why giving money to a charity is a partnership and not just a donation
  • [34:49] Why both sides need each other - not all of us can serve in the ministry and not everyone is cut out to be an entrepreneur


Important Links & Mentions in this episode:

 

Remember, YOU Matter! See you in the next episode. 

Next Episode All Episodes Previous Episode

Listen for free

Show artwork for The Graceful Founder with Kelly

About the Podcast

The Graceful Founder with Kelly
Calling meets cashflow — without the burnout
229+ episodes helping aspiring Christ-centered founders build profitable businesses with grace, not grind.
(Formerly Known as Christian CEO Podcast with Kelly Baader)

Every week, I share the behind-the-scenes of building a sustainable and profitable business as a Christ-centered founder — plus conversations with hand-picked experts who align with our grace-over-grind approach.

No hustle culture. No "rise and grind." No guilt trips about not doing enough.

Just real talk about building a business that honors your faith, your family, and your sanity.

Whether you're still dreaming about your business or already building it, you'll find actionable strategies wrapped in grace — the kind of advice I wish I had before I burned out building my "successful" business.

About your host

Profile picture for Kelly Baader

Kelly Baader

Kelly Baader is a TEDx speaker, Amazon bestselling author, and ICF-certified coach who's spent nearly two decades helping Christ-centered entrepreneurs across three continents build profitable businesses without burning out.

After building her own "successful" business that nearly cost her everything that mattered, God met her in her kitchen on her 50th birthday with a clear mandate: gather His Esthers and Josephs and equip them to take their places in the marketplace.

Since 2008, Kelly has coached founders from zero revenue to corporate contracts, helped entrepreneurs scale to teams of 8+, and watched clients hit 50% closing rates on their first launches. Her approach centers on one revolutionary truth: Grace is the fastest accelerator.
You'll get a no-holds-barred look at how Kelly builds her business—plus candid conversations with hand-picked experts and unexpected entrepreneurs who've cracked the code on sustainable success without sacrificing what matters most.

No hustle culture. No "rise and grind." Just real talk about building a business that honors your faith, your family, and your sanity.
Connect with Kelly:

Website: SheInherited.com
Instagram: @sheinherited
Join the waitlist: SheInherited.com/waitlist