Episode 104

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Published on:

30th Mar 2021

Easter Christian Business Series: How to Utilize Your Unique Selling Point with Joy Capps and Latoya Hoquee

#104: Easter Christian Business Series: How to Utilize Your Unique Selling Point

Are you having a tough time trying to stand out in your niche?

However, what if instead of trying to focus on your USP (unique selling point), you focused on showing off your God given gifts?

Many times we skip over on utilizing our strengths when that is what we should be doing!

Our first speaker is Joy Capps, an expert at copywriting who's been doing this for over 30+ years. One of the keys to great copywriting is being authentic and showing your core. To do that, means unlocking your God given gifts which He has blessed you with and centering your business around that. It will allow you to show a more "real" version of you as it is easier to write something you're passionate about or enjoy doing.

After Joy, we have Latoya Hoquee, who trusted God and dived head first into setting up her business during the pandemic last year. Even though most marketing strategies didn't work, God provided the way and the know-how on how to market as a Christian business in the marketplace.

Note: This mini series will have episodes uploaded every day from March 27th until April 17th, so check back daily to hear first-hand stories from different Christian entrepreneurs about how they heeded God's call and what happened after they took that first step....

Important Links & Mentions in this episode:

 

 Remember, YOU Matter! See you in the next episode. 

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About the Podcast

Christian CEO Podcast with Kelly Baader
Empower Emerging Christian Entrepreneurs Into CEOs of Profitable and Impactful Businesses.
" Kelly is the 'professional leader' personified. Her commitment to her clients as well as her focus on getting them the results they strive for is unwavering. Simply put, she was born to coach and lead!"
-Chris Ducker - Founder, Youpreneur.com-

Her Christian CEO Podcast provides today’s most inspiring, actionable, and successful biblical marketing strategies and Life Application by Kelly Baader and her fellow experts. Tune in weekly, so you can be inspired and empowered to earn more, serve more, and give more!

The show includes interviews with well-known experts like Pat Flynn, Chris Ducker, Dan Miller, John Lee Dumas, Nir Eyal, and many more.

For more actionable and result-driven marketing tips, visit https://powerofoneframework.com/masterclass Remember: You Matter!

About your host

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Kelly Baader

Kelly Baader is born again Christian, she is a child-sexual-abuse survivor turned highest-paid female executive in her former corporate career, then existed out her 1st marriage with deep scars, God saved and redeemed her in 1996.

Since 2004, Kelly started to transfer her offline Sales & Marketing expertise to Digital Marketing field. She also invested in personal leadership growth and received certification from ICF and John C Maxwell Team. She excelled at Sales & Marketing and Leadership training for organizations, also for high achievers who would like to build their personal brand based businesses.

Obeying God's call to publish her personal story to the book - A Little Girl Called Grace, later became Amazon Bestseller in 2012.

Today, Kelly is a Marketing and Business Mentor to Christian Entrepreneurs who are serious to create a profitable and impactful business through her Christain CEO University™, Power Of One Framework™, high-end mastermind groups and VIP consulting service; she is also the host of Christian CEO Podcast, the Premier Business Podcast for Christian Entrepreneurs.